Flick
AI captions, hashtags and scheduling for social growth.
About
Flick is an all-in-one social media marketing platform with an AI assistant, Iris, for generating captions, post ideas, strategies and visuals. It combines hashtag research, a content lab for repurposing ideas, visual scheduling and analytics, with a focus on Instagram alongside Facebook, TikTok and LinkedIn.
Key features
- Iris AI assistant for captions, post ideas, strategies and visuals
- Hashtag research, tracking and performance tools
- Content Lab for storing, developing and repurposing content ideas
- Visual scheduling calendar across Instagram, Facebook, TikTok and LinkedIn
- Post analytics and Instagram post tracking
- Repurposing tools for rewriting, retiming and adapting past content
- Free Academy learning resources, including courses and templates
Pricing
Solo £11/month billed yearly; Pro £24/month billed yearly; Agency £55/month billed yearly; 7-day free trial
Prices change — check the official pricing page. Monthly-billing equivalents are higher than the yearly-billed figures shown here, and a free Academy plan covers learning resources only, without scheduling or account connections.
Best for
Instagram-first creators and small businesses that need hashtag research, AI captions and scheduling.
Limitations to know
Generated captions and strategies still need human review before use, and AI suggestions should be checked for accuracy, claims and brand voice. Solo plan limits on scheduled posts per social account also apply, and generation can occasionally stall, so do not rely on it for last-minute publishing.
What users like
- Strong hashtag research and tracking for Instagram growth
- Content Lab making it easy to repurpose one idea many times
- Clear scheduling calendar and helpful learning resources
What users complain about
- AI generation occasionally stalling or taking a long time
- Solo plan caps on scheduled posts per social account
- Instagram-first focus suiting some networks better than others
Our editorial score
Our editorial score: 7.6/10 — our own judgement, not an aggregate of user ratings. No full review is published for this tool yet — this page is its directory entry.
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