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The SEO Audit Checklist: Six Areas, One Score

An audit without a checklist misses things. Learn the six areas every audit covers and how to score your progress.

What is the SEO Audit Checklist?

The SEO Audit Checklist turns a full audit into tickable items — crawling, indexing, content, speed, mobile and links — with a live score as you work through it.

How to use it

  1. Work through the checklist top to bottom.
  2. Tick each item you have verified.
  3. Use the score to prioritise what remains.

Worked example

Checking 9 of 12 items gives a 75% score with a 'good progress' message.

How often should I audit a site?

Quarterly for most sites, monthly for fast-moving ones, and after any redesign or migration.

Frequently asked questions

What does the score mean?

It is your completion rate — a workflow aid, not a ranking prediction.

Is my progress saved?

No — this checklist runs in your browser session only. Export your notes separately if needed.

Try the SEO Audit Checklist free · All guides